Why Readers Love "Who's Wiping Your Assets?"
- Discover why 76 million Baby Boomers are about to create a "silver tsunami" that could permanently reshape retirement, healthcare, and caregiving in America.
- Learn why the healthier you are, the MORE likely you may need long-term care - and why Michelle jokingly tells people to "stop exercising and eat more bacon."
- Find out why planning for the "average" care event can be like standing in ice water while your hair is on fire - and calling yourself comfortable.
- Laugh and cry through unforgettable real-life stories, including the retired football coach who discovered that "it's a lot easier to take a bra off than it is to put one on."
- Discover how childhood sibling roles magically reappear when Mom or Dad needs help - and why caregiving can expose every family secret.
- Discover why rich people don't play defense and what affluent families do differently to protect assets and create care income.
- See why families often end up playing an expensive, emotional game of "Tag… Not It!" when aging parents need care.
- Learn why retirement planning isn't really about asset value - it's about income when life doesn't go according to plan.
Book: Who's Wiping Your Assets?
A Not-So-Boring, Sarcastically Funny Look at Long-Term Care and the Cost No One Plans For
About the Author
Michelle Prather is the founder and president of Care Income Planning and the author of Who's Wiping Your Assets?, a sarcastically funny, brutally honest look at long-term care and the retirement risk no one plans for.
With 28 years of experience in long-term care planning, Michelle has helped thousands of families, financial professionals, CPAs, and attorneys navigate one of retirement's greatest financial threats: the cost of needing care.
After nearly three decades in the industry, including leadership roles training advisors nationwide, Michelle founded Care Income Planning with one mission: helping families create tax-efficient income to pay for future care while protecting their lifestyle, legacy, and loved ones.
Michelle believes long-term care isn't just a health issue... it's a family issue, a marriage issue, and often a financial issue disguised as a medical one. Her approach combines education, humor, and real-world planning to help people address difficult conversations before they become crises.
Through speaking engagements, workshops, podcasts, and her book Who's Wiping Your Assets?, Michelle challenges the traditional narrative around aging and long-term care with a refreshing blend of candor and sarcasm. Because sometimes the best way to talk about hard things is with honesty and a little humor.
When she's not helping families create their Care Income Plans, Michelle is likely recording content, writing, speaking, or dreaming up her next "crazy idea" while her husband enthusiastically cheers her on.
Her philosophy is simple: Protect your assets. More importantly, protect your people.
Because retirement planning isn't complete until you've planned for living, too.
